Sunday 21 October 2012

Top news today: David Edelman: The Funnel is Dead. Long Live The New...

 
 
 
 
LinkedIn Today LinkedIn TODAY The week's top news, tailored for you
 
 
 
Hi Mohd, check out the top 7 news articles for you this week
 
 
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David Edelman: The Funnel is Dead. Long Live The New Decision Journey
 
 
linkedin.com - The funnel is dead because it’s outdated. The classic funnel shows an ever-narrowing array of decisions and choices until purchase, when in fact the channel-surfing customer today often is expanding the set of choices and decisions after consideration.
 
 
 
Trending in Hospital & Health Care, Consumer Goods, Entertainment and within the following companies
 
 
 
 
 
 
LinkedIn
 
 
 
Microsoft
 
 
 
Cisco Systems
 
 
 
 
 
Jordy Leiser: The Other Upside of Holiday Price Wars
 
 
linkedin.com - We're already seeing signs that price-matching will be rampant this holiday season. This is great news for consumers, for obvious reasons. But it's also great news for consumers for another reason — they'll get better customer service.
 
 
 
Trending within the following companies
 
 
 
 
 
 
LinkedIn
 
 
 
Associated Press
 
 
 
 
 
Geoffrey Moore: Hey, Hey, You, You — Get Off of My Cloud!
 
 
linkedin.com - The economics of cloud computing are so compelling it is clear, over time, that it will reengineer the entire landscape of enterprise IT. It is that little phrase—over time­­—that poses challenges, for customers and vendors alike.
 
 
 
Trending within the following companies
 
 
 
 
 
 
Microsoft
 
 
 
Cisco Systems
 
 
 
salesforce.com
 
 
 
 
 
8 Signs You've Found Your Life's Work
 
 
fastcompany.com - This month marks the nine-month anniversary of the most natural and obvious, most joyful and energizing decision of my life: to fully commit 100% to my life's work.I've spent every day falling more madly in love with how I live...
 
 
 
Trending in Human Resources, Management Consulting, Public Relations and Communications and within the following companies
 
 
 
 
 
 
LinkedIn
 
 
 
Accenture
 
 
 
Hewlett-Packard
 
 
 
 
 
Big Data To Drive $232 Billion In IT Spending Through 2016
 
 
techcrunch.com - Big data will drive $232 billion in spending through 2016. It will directly or indirectly drive $96 billion of worldwide IT spending in 2012, and is forecast to drive $120 billion of IT spending in 2013. Gartner Research...
 
 
 
Trending within the following companies
 
 
 
 
 
 
Hewlett-Packard
 
 
 
IBM
 
 
 
Oracle
 
 
 
 
 
Salesforce CEO Marc Benioff: Windows 8 is ‘the end of Windows’
 
 
venturebeat.com - Salesforce CEO Marc Benioff, always game for a little tech trash talk, said that Microsoft's Windows 8 operating system would be "the end of Windows" and that "Windows is...
 
 
 
Trending in Computer Software, Investment Banking, Investment Management and within the following companies
 
 
 
 
 
 
Cisco Systems
 
 
 
eBay
 
 
 
salesforce.com
 
 
 
 
 
Google Throws Open Doors to Its Top-Secret Data Center
 
 
wired.com - If you're looking for the beating heart of the digital age--a physical location where the scope, grandeur, and geekiness of the kingdom of bits become manifest--you could do a lot worse than Lenoir, North Carolina. This rural...
 
 
 
Trending in Architecture & Planning, Investment Banking, Management Consulting and within the following companies
 
 
 
 
 
 
Google
 
 
 
Dell
 
 
 
IBM
 
 
 
 
 
 
 
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