Top news today: Are Your Biggest Customers Your Biggest Losers?

	LinkedIn TODAY The week's top news, tailored for you Hi Mohd, check out the top 7 news articles for you this week See all headlines Want the latest news? Follow us @LinkedInToday Are Your Biggest Customers Your Biggest Losers? linkedin.com - The issue for business is how best to align customer acquisition cost not just with a customer's purchasing volume, but with the customer's longevity, service costs, and other variables that contribute to the customer's overall 'lifetime value.' Trending within the following company When Employees Are Their Own Brands online.wsj.com - A growing number of professionals are using social media to build a personal, public identity-a brand of their own-based on their work. Think of an accountant who writes a widely read blog about auditing, or a sales associate... Trending in Marketing and Advertising within the following companies LinkedIn IBM PwC Meet Infor's Charles Phillips, CEO Of The World's Largest Startup fastcompany.com - The way Infor’s CEO Charles Phillips sees it, he’s running the world’s largest startup. And it is huge. Infor is the third-largest provider of enterprise applications and services behind Oracle and SAP. Think: over 70,000... Trending within the following companies Infor Infor-SoftBrands Oracle 5 Ways Instagram Can Boost Your Marketing Plan entrepreneur.com - From Levi's to the local craft foods shop, businesses of all sizes are flocking to Facebook's free photo-sharing app Instagram, hoping to get noticed by its 80 million active users and expand their reach. What makes Instagram... Trending in Marketing and Advertising within the following companies Mindshare AkzoNobel Data: Only 5 Percent Of Search Advertisers Follow Mobile Best Practices searchengineland.com - Google has been pumping out research and speaking at industry trade shows trying to educate advertisers and agencies about the growing importance of mobile in the consumer path to purchase. One of the “best practices” advocated... Trending within the following companies Google Fleishman-Hillard Orange Once again, Netflix shows how to avoid a cloud meltdown gigaom.com - Streaming media powerhouse Netflix says its experience with Amazon Web Services outages led to best practices and technology that can insulate Netflix - and potentially other companies - from the impact of weather-related and... Trending within the following companies Netflix Oracle Google Unveils New Nexus Phone and 10-Inch Tablet wired.com - Hurricane Sandy killed Google's planned Monday morning media event in New York City, but that didn't stop the big G from making some noise today. Trending within the following companies Google LinkedIn Sears Holdings Corporation   SEE MORE ON LINKEDIN TODAY   Better. Faster. The New LinkedIn Mobile App for iPhone and Android. You are receiving Today emails weekly. Change to daily or unsubscribe This email was intended for Mohd Adnan. Learn how this information helps us protect your security. © 2012, LinkedIn Corporation. 2029 Stierlin Ct., Mountain View, CA 94043, USA